THE UNIVERSITY OF ALABAMA GRADUATE CATALOG
Table of Contents > Manderson Graduate School of Business

7.6.4 GENERAL BUSINESS ADMINISTRATION (GBA)
Head: Professor Robert M. Morgan, Office: 104 Alston Hall
 
GBA 501 Professional Development. One hour.
Mini-lectures on current topics related to the profession of business.

GBA 525 Strategy Formulation and Implementation. Three hours.
Prerequisite: Admission to the MBA program.
An integrative study of the manager's role as chief strategy maker and chief strategy implementer, using case analysis and management simulation techniques.

GBA 526 Competitive Strategy. Three hours.
Prerequisite: GBA 525 or equivalent.
Examines conceptual tools for the in-depth analysis of industries and competitors; how to build and defend competitive advantages and how to formulate a successful competitive strategy. Usually offered spring semester.

GBA 527 Managing Strategy Implementation. Three hours.
Prerequisite: GBA 525 or equivalent.
An examination of the tasks of strategic leadership and the action alternatives for matching internal organizational conditions to the requirements of strategy execution. Usually offered spring semester.

GBA 570 Starting New Ventures. Three hours.
Focuses on strategy development, planning, identification of market opportunities, capital structure, organization, and operations start-up as applied to new-venture management.

GBA 571 Management of Health Care Organizations. Three hours.
Prerequisites: MGT 517 (MBA) or equivalent and EC 503 (MBA) or equivalent.
An analysis of the problems, issues, and environmental forces affecting management in health care organizations. Emphasis is given to the role of management and its particular functions in a health care environment.

GBA 591 Independent Study. Three hours.
Open to all graduate students on an elective basis. This course offers students an opportunity to pursue a course of study that they design according to their own interests. Students may also work on a faculty-directed research project and receive credit.

GBA 592 Managerial Internship. Three hours.
Open to all graduate students on an elective basis. Through the cooperation of participating organizations, students are exposed to actual management situations and are given an opportunity to apply classroom knowledge to practical decision problems.

THE UNIVERSITY OF ALABAMA GRADUATE CATALOG

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